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Etihad launches sustainability-focused corporate rewards programme

Etihad Airways has launched a sustainability-focused corporate rewards program.

Corporate Conscious Choices seeks to reward organisations that are committed to becoming eco-friendly.

This will allow organisations to offset corporate travel, invest in Sustainable Aviation Fuels and promote sustainable activities.

The programme has already resonated among corporates, including CWT, one of the largest business travel management companies globally and Accenture.

Corporate sustainability benefits:

The programme provides benefits across four core sustainability pillars:

  • SAF Investment: Partners will have the ability to bulk buy sustainable aviation fuel with Etihad.
  • Green Surcharges: There will be a “Green surcharge” option added to each corporate travel flight tickets, which is invested in offset solutions. The surcharge will pay or partially pay for the emissions created by staff on business travel.
  • Corporate Conscious Miles: When business travellers fly on Etihad and earn Guest Miles, the airline will award the miles to their organisation as well.
  • Carbon Offsets: Points can be invested in either an Etihad Offset programme or a programme of the corporate’s choice to offset the emissions produced on every Etihad business travel flight.

Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, said: “Sustainability has been at the top of Etihad’s agenda as the most significant long-term priority of our business for a long time now; but it is more than just a business priority. It’s a social responsibility, as the influence organisations have on society as leaders, helping consumers make sustainable choices in their everyday lives, is a duty and obligation of doing business.”

He added, “We have put a lot of focus on what governments and regulators should be doing to battle climate change, but the fact is we need corporates’ help and there is an equal responsibility for corporates to do what they can to reduce their own carbon footprint.”


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