TUI has unveiled the Top 100 Hotels 2026, celebrating the very best holiday experiences across its global portfolio.
Representing only the top 1% of all hotels in the TUI programme, the Top 100 are chosen entirely by guests, honouring those partners who consistently deliver exceptional service, heartfelt hospitality, and truly memorable stays.
The announcement comes ahead of the TUI Global Hotel Awards 2026 on 2 March, where this year’s Top 100 hotels will be officially celebrated.
“The Top 100 2026 celebrate the very best in global hospitality. These hotels consistently exceed expectations by keeping our mutual guests at the heart of everything they do. We are proud to recognise our partners whose dedication makes holidays unforgettable,” said Sebastian Ebel, CEO TUI Group.
Mediterranean Excellence: A Standout Year
The Mediterranean once again proves why it lies at the heart of the TUI experience: more than half of this year’s Top 100 winners come from iconic sun‑soaked regions.
Mallorca leads with more than ten award‑winning hotels, from intimate boutique hideaways to beloved resort classics, confirming its position as one of Europe’s most exceptional destinations.
Greece also shines, with winners across nine regions, including Corfu, Rhodes, Kos, Kefalonia, Chania, Heraklion, Chalkidiki and Zakynthos. This breadth highlights the unwavering warmth and quality of Greek hospitality.
Luxury at its Peak: The Maldives
The Maldives continues to define world‑class luxury travel. With eight resorts included in this year’s Top 100, the island nation remains a benchmark for extraordinary service, pristine settings, and once‑in‑a‑lifetime holiday moments.
Türkiye and Egypt: Quality, Warmth, and Exceptional Value
Both Türkiye and Egypt deliver remarkably strong showings in 2026.
Türkiye features 14 top‑rated hotels across Antalya and Dalaman, reinforcing its reputation for superb service and unbeatable value.
Egypt is represented by outstanding hotels in Hurghada, Marsa Alam, and Sharm El Sheikh, destinations praised by TUI guests for their genuine hospitality and memorable guest experiences.
Other global favourites, including Mexico, Thailand, and Portugal also feature prominently, showcasing the strength and diversity of TUI’s international hotel partnerships.
A celebration of diversity and consistent excellence
Commenting on the diversity of this year’s winners, Sebastian Ebel added: “The 2026 Top 100 showcases an impressive range from charming boutique hotels to large holiday resorts. It proves that excellence comes in many forms and that guest satisfaction can be achieved across all types of hotel concepts, sizes, and styles.”
Many of the 2026 honourees are repeat winners, reflecting their long‑standing commitment to quality and the strong bonds they have built with TUI guests over the years.
Facts about the Top 100 hotels 2026:
- 100 hotels – Which represent the top 1% of TUI’s global portfolio
- Countries represented on the list:
- Spain (Balearic Islands, Canary Islands, Mainland Spain)
- Greece
- Cyprus
- Egypt
- Türkiye
- Italy
- Maldives
- Mexico
- Portugal
- Thailand
- 27 destinations world wide
- 26% of hotels represented are located in Spain
- 25% of hotels represented are located in Greece
- 14% of hotels represented are located in Türkiye
- 13% of hotels represented are located in Mallorca
