ITTN is delighted to welcome Princess Cruises on board as the Sponsor of the Best Long-Haul Travel Agency at the 2025 Irish Travel Trade Awards.
Eithne Williamson, VP, Princess UK & Europe, shared, “We’re absolutely delighted that Princess Cruises is a sponsor of this year’s ITTN awards. Ireland is a key market for us, and tonight is a wonderful opportunity to recognise the travel agents who play such an important role in helping guests plan their holidays, offering expert advice and support for our guests throughout the booking journey. Your dedication, knowledge and passion are the reasons so many guests choose to sail with Princess.”
About Princess Cruises
Princess Cruises is The Love Boat, the world’s most iconic cruise brand that delivers dream holidays to millions of guests every year in the most sought-after destinations on the largest ships that offer elite service, personalisation and simplicity customary of small, yacht-class ships. Well-appointed staterooms, world-class dining, award-winning entertainment, luxurious spas, imaginative experiences and boundless activities blend with exclusive Princess MedallionClass service to create meaningful connections and unforgettable moments. With new 2027 cruises on sale, Princess now visits more than 345 destinations, more than 90 countries on all seven continents, with cruises ranging from two to 131 nights.
What’s new with Princess Cruises
Princess Cruises has had plenty to celebrate recently. In October, Royal Princess was named World’s Best Culinary Cruise Ship of 2025 by the World Culinary Awards, a proud recognition of our commitment to exceptional dining at sea.
Shortly after, Star Princess was officially christened in Fort Lauderdale by her godparents, Matthew and Camila McConaughey. She is now sailing her inaugural Caribbean season, showcasing elevated dining, immersive entertainment, and luxurious accommodations.
Looking ahead to 2026, Star Princess will join seven other Princess ships in Alaska from May to September, while sister ship Sun Princess returns to Europe to operate Mediterranean itineraries from April to October.
