Travel retail technology company Datalex has renewed its existing partnership with Canadian airline Air Transat, which flies to some 60 international destinations in more than 25 countries in the Americas and Europe.
The move extends the partnership for a further five years. Datalex said it will “drive next generation retailing, an improved booking experience and enhanced digital customer engagement.”
Datalex will also continue to work with Air Transat as one of the airline’s key partners in extending interline/codeshare partnerships, such as those recently announced with WestJet and Porter Airlines, which create countless opportunities for Air Transat’s customers to connect seamlessly between North America and Europe, and across North America.
Commenting on the partnership renewal with Air Transat, Sean Corkery, CEO of Datalex said: “As the digital retail partner for Air Transat, Datalex is committed to growing and strengthening the airline’s reach, connectivity, digital bookings as well as the customer experience. We are delighted to announce this renewed partnership, which ensures that we can continue to enhance Air Transat’s digital retail offering for its customers, and also to improve their travel experience.”
Bamba Sissoko, CIO, Air Transat said: “This continued partnership with Datalex and continued evolution of our digital retailing capabilities allows us to meet the needs and expectations of Air Transat’s customers and support our progression towards truly modern airline retailing. Moreover, Datalex is a key partner in enabling our interline / codeshare expansion which is an important growth strategy for Air Transat.”