Irish digital marketing agency, Vroom Digital, has been recognised at the 2025 European Search Awards, taking home two category wins for work delivered in partnership with EPIC The Irish Emigration Museum.
Niamh Waters – Head of PR, Vroom Digital
Niamh Waters (Head of PR, Vroom Digital) was excited to share that Vroom Digital has been honoured with two major wins at the prestigious 2025 European Search Awards – widely recognised as one of the continent’s top accolades for digital marketing excellence.
Against stiff competition from Europe’s leading agencies, Vroom’s campaigns for “EPIC The Irish Emigration Museum” stood out, winning Best Use of PR in a Search Campaign and Best Use of Social Media in a Search Campaign.
Niamh shared that following their recent Grand Prix and Best in Storytelling wins at The Spider Awards – Ireland’s longest-running digital awards – recognition at European level reflects the strength of their integrated approach, blending creativity, data, and performance to drive meaningful outcomes for their clients.
2025 European Search Awards
The awards ceremony took place earlier this month in Krakow, Poland, bringing together Europe’s leading agencies to celebrate innovation in digital search and performance marketing. Recognised as a benchmark of excellence across the industry, the European Search Awards honour outstanding work in SEO, paid media, and digital PR.
Vroom Digital took home two major awards for standout campaigns created in partnership with EPIC The Irish Emigration Museum. Competing against agencies from across Europe, the team secured Best Use of PR in a Search Campaign for The Love Story Before ‘Love Story’: Driving Links Through PR & Storytelling, a campaign that paired emotional narrative with a strategic digital PR approach.
They also won Best Use of Social Media in a Search Campaign for The EPIC Untold Story Behind Fairytale of New York, which tapped into nostalgia and platform-specific creative to drive engagement and boost search visibility.
Both campaigns were executed in close collaboration with EPIC The Irish Emigration Museum, combining emotional storytelling, strategic PR, and targeted digital distribution to drive meaningful engagement and improve search performance.
Shane Curtin, CEO & Founder of Vroom Digital
Shane Curtin, CEO & Founder of Vroom Digital, said, “We’re incredibly proud to see these campaigns recognised on a European stage. It’s a true testament to the strength of our partnership with EPIC and their creative partners, Public House, and the collaborative thinking that drives success on all sides. At Vroom, we’ve built a team that thrives on delivering culturally relevant, performance-led campaigns — and these awards reflect our commitment to meaningful storytelling that delivers real results. Working with EPIC gave us the opportunity to push creative and strategic boundaries, and to show the impact that smart, well-executed digital — across PR and paid media — can truly have when driven by insight and intention.”
The agency continues to strengthen its reputation for delivering integrated digital campaigns that balance creativity with performance. These European Search Award wins follow recent recognition at The Spider Awards, Ireland’s longest-running digital awards, where Vroom received the Grand Prix and Best in Storytelling award.
Vroom Digital delivers tailored SEO, Paid Media, and Digital PR strategies that help clients cut through the noise, build a stronger online presence, and drive measurable growth.
