Heaven Publicity has announced it has been appointed by Pierre & Vacances Spain to lead its PR activity in the UK and Ireland.
Having worked with Pierre & Vacances since 2012, to promote it as a leading accommodation provider, Heaven Publicity has a fantastic understanding of the brand and its products and will continue to work closely with Pierre & Vacances to promote the company’s Spanish properties.
Pierre & Vacances is the leading provider of self-catering apartments and hotel holiday experiences in Europe. The historic brand has been offering unique holiday experiences for 50 years. Pierre & Vacances now has nearly 400 destinations and almost 25,000 accommodations in mainland France, Spain, the Canary Islands, the Balearic Islands, Italy, Croatia, Portugal, Mauritius, the Caribbean and more recently Montenegro, Greece, Crete and Madeira.
Pierre & Vacances Spain currently offers holiday properties all over the Spanish Coast, from Catalonia to Andalucía as well as Andorra, Canary and Balearic Islands. The brand continues to strengthen its leadership in the Spanish sector with the acquisition of eight new properties in 2022 comprising five hotels and three apartment complexes in Spain and Andorra.
When working with Pierre & Vacances Spain, Heaven Publicity will carry out a series of PR initiatives, targeting leading consumer and travel journalists, plus top content creators, across travel, adventure, lifestyle and influencer media. Heaven Publicity will also host a series of experiential press trips to showcase Pierre & Vacances Spain properties, including carefully tailored individual trips to showcase what the organisation has to offer.
Lynsey Devon, CEO and Founder of Heaven Publicity, said: “We’re thrilled to be working with Pierre & Vacances to promote its Spanish properties. The company offers an extensive selection of exciting properties across a number of regions in Spain – and we can’t wait to get journalists out to visit these destinations. We are delighted to work with this well-established company with over 50 years of experience, that prides itself on providing unique holiday experiences. We look forward to sharing Pierre & Vacances Spain with a wide range of relevant media to increase bookings in 2023 and beyond”.
For more information about Pierre & Vacances Spain please call + 33(0)1 73 01 85 66 or visit www.pierreetvacances.co.uk
