Emirates has raised AED 580,000 (€143,000) from the fourth year of its Dubai 7s for Good CSR programme, which is dedicated to developing sports and educational facilities in disadvantaged areas.
Over the four years, Emirates has raised a combined AED 1.68m (€410,000) through the programme.
The latest funds will go towards building community infrastructure and sports amenities at North Road Primary School in Uganda. A team of volunteers will be heading out to Uganda in July next year to lay the groundwork for the 2025 plan.
Funds raised by the programme so far have made a significant impact at North Road Primary, a school recognised for its excellence in rugby, football, and netball, embodying Uganda’s rugby heritage. Nearly half of the students participate in rugby, and the school’s team is one of the best in Eastern Uganda.
Since its inception in 2021, the programme has supported the development of sports facilities at the school, establishing a rugby pitch and donating equipment along with delivering coaching for both adults and children.
Matthew Burn, Emirates Dubai 7s for Good Programme Lead, said: “The funds raised this year will make a meaningful difference in the lives of the students at North Road Primary and the wider Mbale community. We know that sport is a powerful tool to enrich, inspire, and bring people together, and this is evident in the success of the Dubai 7s For Good programme so far.”
“We are aware that nearly 50% of children in Uganda do not complete primary school, so by improving facilities and creating a safe environment with access to sports amenities, we can empower students to unlock their potential, both on the pitch and in the classroom. The initiative also serves as an awareness tool for students here in the UAE and, with the World Rugby SVNS Series taking place annually at the Sevens Stadium, we hope a shared love for sport can continue to fuel a big difference to the lives of others.”
The Emirates Dubai 7s festival weekend will return this year, kicking off the first of the World Rugby SVNS Series in Dubai.
