Crystal Cruises has enhanced its partnership with Traveltek, with agent partners now able to book via the iSell Connect platform.
This development will make it even easier for agents to sell Crystal and is another step towards Crystal’s aim of becoming the most trade-friendly ultra-luxury cruise line.
The iSell Connect platform connects to Crystal through Traveltek’s Cruise API, which pulls real-time inventory, itineraries, pricing and promotions directly from Crystal’s systems, updating throughout the day as bookings come in and inventory changes. Complex cruise booking requirements such as suite categories, dining preferences, special requests and deposit schedules are also available, while the system takes care of booking modifications, documentation and payment tracking automatically.
Luke Smith, Crystal’s vice president, trade sales UK & EMEA, commented: “At Crystal we want to make it as easy and accessible for as many travel agent partners to sell our exceptional cruise holidays, and this enhanced partnership is just another step on the journey to fulfil my pledge to become the most trade friendly ultra luxury cruise line in the market. We are not there yet, but my commitment to considering the trade in every decision we make is unwavering and our incredible trade partners are going to be pivotal to us achieving our goals.”
Hayley West, head of partnerships for Traveltek, added: “Crystal offers truly exceptional ultra-luxury cruise experiences and this partnership ensures their travel agent partners have the tools to sell those experiences with ease. Our technology takes the complexity out of luxury cruise bookings – agents get instant access to Crystal’s full inventory and live pricing and can build detailed quotes instantly. It’s about giving agents the same level of service that Crystal provides to their guests, so they can focus on creating exceptional holidays.”
