Celebrity Cruises reported its highest single-day booking value ever for Ireland and the UK.
It marks the most successful product launch of a new ship into the Irish and UK markets.
Celebrity Apex, which homeports in Southampton for the first time in May 2024, yielded record results.
Celebrity Cruises Managing Director, Jo Rzymowska, said: “The response in such a short space of time has been phenomenal.”
The line has seen a huge rise in travel partners consulting Celebrity Central agent portal, with a 43% increase in visitors.
The line has announced it will host 600 agents on Celebrity Apex in 2023, from ship visits to Seminars at Sea.
