Atlantis, The Palm, in partnership with luxury fashion house Casablanca and Ounass, has launched The Casablanca Beach Club.
Drawing inspiration from Casablanca’s signature pastel hues, the new venue brings a French-Moroccan charm to Dubai. With sweeping views of Palm Island and the city’s skyline, it’s the perfect backdrop for the brand’s vibrant aesthetic.
With 200 seats, the venue offers a seamless transition from relaxed daytime dining to evenings steeped in elegance and ease. Guests can enjoy a curated menu with a focus on sushi and seafood, including a showstopping sushi and seafood tower. The venue features two pools, 10 private cabanas (six with plunge pools), and unique “flying beds” that create the sensation of floating on water.
The Parisian luxury fashion house arrives in style, bringing the Casablanca touch to parasols, loungers, cabanas, and a beach restaurant, all adorned in its signature pastel hues. As part of the collaboration, a dedicated Casablanca pop-up boutique will offer resort wear and accessories.
Brought to life by Casablanca’s DNA, guests can now look forward to a new beach club experience including a specially curated menu that pays homage to the brand’s roots, to a palette that reflects its creative spirit – all carefully woven together to create the perfect contemporary leisure escape.
The venue is adorned with bespoke furnishings, each echoing Casablanca’s refined palette and crafted to immerse guests in an atmosphere of elegant escapism. Two pools anchor the beach club, complemented by 10 private cabanas – six of which feature plunge pools and secluded lounging areas designed for an all day retreat. Along the shoreline, five beachside daybeds and six oceanside flying beds create the sensation of floating on water, all set to the backdrop of Atlantis, The Palm.
Set to upbeat music and an energetic ambience, guests can indulge in a curated menu that spotlights the showstopping signature sushi and seafood tower — layered with rolls, sashimi, nigiri, and Scottish salmon crudo, perfect for sharing — alongside Gillardeau oysters, sautéed harissa prawns, black truffle and burrata flatbread and more. Guests seeking a pause from the sun can retreat to the restaurant, where rustic textures are revived with Casablanca’s iconic pastels. With 200 seats, the venue offers a seamless transition from relaxed daytime dining to evenings steeped in elegance and ease.
Visitors can also step into the world of Ounass at a dedicated pop-up located at the entrance of Casablanca Beach Club. Guests can explore standout pieces from Casablanca’s FW25 capsule collection while enjoying Ounass’ signature, seamless shopping experience. Whether choosing to purchase directly in the boutique or have items delivered straight to their home or even to the sunbed every detail has been designed to bring effortless luxury to life.
This exclusive journey at Casablanca Beach Club x Ounass at Atlantis, The Palm starts from AED 250 per person with AED 150 redeemable from Monday to Friday, and AED 350 per person with AED 200 redeemable on food and beverage on Saturday and Sunday and welcomes guests from 10:00am to 8:00pm daily. 21+.
