Air France-KLM Adds Line of Premium Experiences to ‘Flying Blue’ Loyalty Programme Perks

Flying Blue, the Air France-KLM Group‘s loyalty programme, has launched Flying Blue Experiences, a new line of unique, premium experiences available to all Flying Blue members by using their Miles. 

This new service expands the possibilities for using Miles by offering privileged access to major, carefully selected events at leading venues such as the Accor Arena and the Stade de France in Paris.  

Flying Blue Experiences allows members to enjoy exceptional hospitality offers, including:  

  • Accor Arena: Access to a VIP box (with 16 seats) for around ten concerts and sporting events. Flying Blue members with Silver status and above will also enjoy fast lane access to all events scheduled at the Accor Arena. 
  • Stade de France: Access to a VIP box (with 16 seats) for around ten concerts and sporting events, including the opening match of the Six Nations Championship between France and Ireland. 

Other experiences will gradually be introduced to enhance this offer. 

Reservations can be made directly on the Flying Blue Store website: https://store.flyingblue.com/experiences.

Through Flying Blue Experiences, Flying Blue is reaffirming its commitment to offering its members exclusive services and access to memorable, personalised events.  

With Flying Blue Experiences, we are delighted to offer our members a new way to get even more value from their Miles, beyond travel, by granting them access to unique and unforgettable events. These opportunities are truly exceptional, starting with some of the most sought-after events and venues in France. Whether it’s attending a concert or experiencing the excitement of a major sporting event, Flying Blue Experiences aims to reward our members with extraordinary moments,” said Benjamin Lipsey, SVP Loyalty, Digital & Data at Air France-KLM, and President of Flying Blue.