Aer Lingus has extended its heartwarming ‘You’re Welcome’ television ad into the UK.
The ad – which details its cabin crew care for a father and his two kids as they try to settle in for a long haul flight – launched here earlier this year.
The airline is now rolling it out in the UK – focusing on the north of England, where it flies to the US from Manchester.
Susanne Carberry, Aer Lingus’ chief customer officer, was quoted as saying: “This is the start of our new story. Aer Lingus is an iconic Irish brand, and our ambition is to reach new markets in 2023 through the modernisation of our brand and digital platforms.
“We believe that Aer Lingus can be differentiated from other airlines due to our determination to put people first, showcasing Irish values both at home and abroad.
“The personalised care our team is known for, particularly on board, is central to our new brand platform and comes to life in this new ad campaign. Our new brand values will allow us to continue to highlight more human stories of our highly valued customers across all markets globally.”