Leading UK travel agent network, Advantage Travel Partnership has unveiled The Vertical Group as the newest member of its managed service model – Advantage Managed Services (AMS).
The Vertical Group comprises four core travel entities: Instant Holidays and Instant Breaks, which operate as the tour operating divisions, alongside Your Holiday Booking and Holiday Elite, the group’s dedicated homeworking divisions. Together, these businesses achieve a combined turnover of £110m, establishing the group as a significant and sizable player in the UK travel sector.
The partnership represents a strong strategic alignment between The Vertical Group’s ambitious growth plans and AMS’s proven track record of supporting travel businesses through comprehensive managed services, including technology solutions, operational support and commercial expertise.
Paul Nunn, Chief Operating Officer, Advantage Travel Partnership, commented: “We couldn’t be more delighted to welcome The Vertical Group to our AMS membership. Peter and his team run an exceptionally impressive business that has big ambitions for further growth, and we are thrilled that they have chosen to partner with us to help support them achieve these strategic goals going forward. Their diverse portfolio and strong market position make them an ideal fit for our managed services model.”
Peter Healey, Owner and CEO, The Vertical Group, added: “This move marks an important strategic step for our business. Joining Advantage Managed Services provides us with the flexibility, commercial strength and operational support we need to scale efficiently in what is an ever-changing market. We see this new partnership as a major opportunity to take our business to the next level. AMS’s proven experience and robust infrastructure will be invaluable as we focus on sustainable growth and continued innovation across all our divisions.”
