News

New Germany Websites Exclusive to UK and Ireland

New Germany Websites Exclusive to UK and Ireland

The German National Tourist Office in London announced its editorial and marketing themes for 2014 last week, including the launch of two new websites that are exclusive to the UK and Ireland. Germany BarrierFree Website

‘Discover Germany BarrierFree’ is a new website and awareness campaign for accessible travel. Not barriers as in borders of physical travel or getting through airport controls, but barriers to easy and comfortable travel; barriers to enjoyment or opportunities to really discover what Germany has to offer. This website provides a one-stop resource to booking holidays, researching travel options by road, rail, sea and air, events, ideas and inspiration (www.germany.travel/barrierfree).

Also, to mark the 300th anniversary in 2014 of the Hanoverian accession to the British throne, the GNTO has launched a new ‘Royal Heritage Route’ enabling visitors to trace the steps of the British royal family connections in Germany through history, from George 1st to Victoria and Albert (www.germany.travel/royalheritage).

Focused marketing themes for 2014 also include:

  • UNESCO as a major cultural focus highlighting Germany’s 38 World Heritage Sites
  • Celebrations to mark the 25th anniversary of the Fall of the Wall and the ‘Peaceful Revolution’ that started in Leipzig in 1989
  • 600 years of the Council of Constance

Klaus Lohmann, Director GNTO UK and Ireland, said: “We are delighted that Germany is currently enjoying so much interest from visitors from the UK and Ireland and, with the initiatives for 2014 announced today, we are looking forward to this continuing rise in visitors numbers throughout next year and beyond.

“We are very proud of the historical and royal connections between our countries. Modern Germany’s own history, since the fall of the wall and reunification, is a little more recent – nevertheless we want to emphasise that whatever your interest, historical, cultural, sporting or otherwise, Germany has something to offer you!”

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, editor and proofreader for 53 years, and ITTN's News & Features Editor for 43 years. His travel blog is at www.thetravelbuddhist.com.

More in News

Princess Unveils ‘Dine My Way’ for Flexible Dining at Sea

Fionn DavenportMay 6, 2021

Agents Can Win Celebrity Staycation Every Day in May

Fionn DavenportMay 5, 2021

Supplier of the Week: Insight Vacations

Allie SheehanMay 5, 2021

Live: ITAA Addresses Joint Oireachtas Committee on Transport

Allie SheehanMay 5, 2021

Video: Covid Testing Centre Opens at Belfast City Airport

Fionn DavenportMay 5, 2021

Delta and BCD Travel Sign Industry-First Sustainable Fuel Agreement

Fionn DavenportMay 5, 2021

EasyJet Holidays Announces ‘Fam Trip a Day’ Giveaway for NI Agents

Fionn DavenportMay 5, 2021

Qatar Airlines Announces New Spending Options for Privilege Club Members

Fionn DavenportMay 5, 2021

Star Power for Switzerland: Federer Teams up with De Niro

Fionn DavenportMay 5, 2021

Copyright © 2021 ittn