News

ITB Asia to Be Held on Virtual Platform Due to Covid-19

ITB Asia to Be Held on Virtual Platform Due to Covid-19

Messe Berlin (Singapore) has announced that ITB Asia, MICE Show Asia and the new Travel Tech Asia will be held on a virtual platform for 2020, with the dates remaining 21-23 October, due to the uncertainty over continued global travel restrictions and safe distancing measures. The platform, called the ITB Community, is due to launch next month.

ITB Community will also facilitate a year-long virtual engagement programme for key stakeholders. Katrina Leung, Managing Director, Messe Berlin (Singapore), said: “Taking into consideration the need for businesses to connect, it is imperative for us to unite the community to enable business meetings to take place for a seamless knowledge exchange. ITB Community will be the latest permanent addition to a wide variety of offerings we have for our customers to tap into for their business success.”

The three-day virtual event for ITB Asia, MICE Show Asia and Travel Tech Asia will incorporate business matching between buyers and sellers, conference sessions, and a virtual exhibition.

Andrew Phua, Executive Director, Exhibitions and Conferences, Singapore Tourism Board, said: “We are heartened that it is pivoting to a new event model this year, demonstrating the travel trade’s ability to innovate and continue forging important partnerships in this challenging time.

“Virtual and hybrid event formats are likely to continue to complement future physical events, and we are confident that Singapore will continue to lead the way forward in this area.”

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, editor and proofreader for 53 years, and ITTN's News & Features Editor for 43 years. His travel blog is at www.thetravelbuddhist.com.

More in News

Supplier of the Week – Tourism Northern Ireland

Allie SheehanMay 17, 2021

Royal Caribbean Cancels Mediterranean Sailings Due to Unrest in Israel

Fionn DavenportMay 17, 2021

London’s Newest Five-Star Hotel Opens its Doors – and its Dance Studio

Fionn DavenportMay 17, 2021

Spain Introduces New Online Tool for Return of Tourism

Fionn DavenportMay 17, 2021

Disneyland Paris to Reopen on June 17

Fionn DavenportMay 17, 2021

Exclusive: Aer Lingus Trialing Digital Health App

Fionn DavenportMay 17, 2021

British Airways Gets the Green Light to Fly

Fionn DavenportMay 17, 2021

Australia’s Northern Territory Wants your Help Naming a Baby Kangaroo!

Fionn DavenportMay 17, 2021

Ryanair Reports Loss of €815m After Losing 81% of Passengers

Fionn DavenportMay 17, 2021

Copyright © 2021 ittn