Sun, Souks & Scenery: Agadir FAM with the Moroccan National Tourist Office

ITTN’s Sophie Power got the chance to explore Morocco’s resort city of Agadir, courtesy of the Moroccan National Tourist Office, and the city really showed off its easy blend of heritage and modern life.

The day started with a visit to the Agadir Kasbah, where the panoramic views over the city and coastline were a real standout.

From there, Sophie headed into the souks, wandering through busy lanes filled with colour, crafts, and the everyday buzz of local life. It was the perfect place to soak up Agadir’s character.

To finish the tour, a gentle walk along the corniche brought everything together. With its seaside cafés, relaxed atmosphere, and long stretch of beach, it was an easy, calming way to wrap up the tour.

Each stop added something simple but special, giving Sophie a warm and memorable taste of Agadir, an amazing fam trip so far!