Princess Cruises Unveils Jon Bon Jovi’s ‘Hampton Water Rosé’ as Latest Addition to Love Line Premium Liquors Collection

Princess Cruises has announced Hampton Water Rosé as the latest addition to the Love Line Premium Liquors Collection.

Known for its vibrant flavours and refined craftsmanship, the Hampton Water portfolio will offer Princess guests a still and sparkling rosé for toasting special moments at sea. 

Crafted in partnership with Jesse Bongiovi and his dad, Jon Bon Jovi, along with world-renowned winemaker, Gérard Bertrand, Hampton Water Rosé has received critical acclaim for its quality and lively fresh wine. The wines are available fleetwide and included in Princess Premier and Princess Plus beverage packages. 

“Our Love Line Collection celebrates the spirit of connection through premium, celebrity-crafted libations that elevate the onboard experience,” said Sami Kohen, Princess Cruises Vice President of Food and Beverage. “Hampton Water Rosé is more than a wine – it’s a reflection of the lifestyle our guests embrace: vibrant, celebratory, and inspired by the stars they love.” 

Princess Cruises Love Line Premium Liquors Collection features a selection of thoughtfully curated wines and spirits, offering both alcohol and non-alcoholic options with a diverse lineup of celebrity-crafted beverages: 

  • Pantalones Organic Tequila by Camila and Matthew McConaughey 
  • Meili Vodka by Jason Momoa and Blaine Halvorson 
  • Sláinte Irish Whiskey by Liev Schreiber 
  • Archer Roose co-owned by Elizabeth Banks 
  • Seven Daughters Moscato by Taraji P. Henson 
  • Melorosa Sauvignon Blanc and Red Blend co-founded by Jason Aldean, Kasi Wicks and Chuck Wicks 
  • Love Prosecco by Romero Britto 
  • Zero Alcohol Sparkling Rosé by Kylie Minogue 
  • Betty Booze by Blake Lively 

“Hampton Water is about bringing people together over great conversation and even better wine,” said Jesse Bongiovi. “To have it featured aboard Princess Cruises – a place where countless memories and connections are made – is an incredible opportunity to share our rosé with people who truly value celebration and togetherness.” 

The addition of Hampton Water Rosé builds on Princess Cruises’ reputation for delivering exceptional culinary and beverage experiences, ensuring guests have access to innovative and exclusive offerings during their voyage.