The Irish Travel Agents Association (ITAA) has confirmed MSC Cruises as the headline sponsor for the 2026 Irish Travel Industry Awards.
These awards celebrate excellence in the travel industry and will take place in the Round Room at Dublin’s Mansion House, Thursday 22nd January 2026.
Winners of the prestigious awards are presented with the chance to boost their profile and reputation within and outside the industry.
Last year’s awards crowned Cassidy Travel as Travel Agency of the Year with over ten employees whilst Magic Vacations was named as the ITAA Travel Agency of the Year with fewer than ten employees.
The Supplier Awards feature a number of categories across all areas of the travel industry including air travel, tour operators, cruise lines, travel agency, tour operators, industry service providers, trade relations, technology and destinations. The Contribution to the Travel Industry Award highlights the hard work and dedication made by individuals to the Irish travel industry.
Clare Dunne, CEO of the ITAA, commented: “The Irish Travel Industry Awards are the highlight of the year for all of us in the travel industry. It is a fantastic night of networking and celebration, and it also allows those in the industry to set aside time to show appreciation to all the agents and suppliers for their hard work over the year. I think it is essential that we show that expertise, innovation and dedication to excellent customer service are highly valued by the Association.
“We are delighted to have MSC Cruises renew their title sponsorship. We have proven over the past few years that together we put on a truly amazing show.”
Antonio Paradiso, VP International Sales MSC Group Cruise Division, said: “We are thrilled to sponsor such an important event. At MSC Cruises, we believe in honouring excellence and that is exactly what the Irish Travel Industry Awards does. We look forward to continuing our partnership with the ITAA.”
The awards are an initiative of the Irish Travel Agents Association (ITAA) and are organised on their behalf by Business Exhibitions Limited.
