Race Across the World sends China bookings soaring – now Wendy Wu Tours turns up the heat with its star-powered Race Across Asia Virtual Travel Show, featuring not one but two sets of RATW winners.
TV is transforming travel dreams into real bookings
TV is transforming travel dreams into real bookings — and Wendy Wu Tours is riding the wave. Enquiries to China have skyrocketed by 300% since the hit adventure series aired, with bookings flooding in across the country’s top group and Tailor-Made tours. For the first time this year, China has leapfrogged Japan to become Wendy Wu Tours’ joint top-selling destination for 2025, Now, the UK’s number one specialist tour operator to Asia is turning up the heat with its Race Across Asia Virtual Travel Show — a star-powered online event streaming live on 11 June, headlined by Race Across the World Series 4 winner Alfie Watts and joined by beloved Series 1 champions Tony & Elaine Teasdale.
TV-to-Tour Trend: Travel by Numbers
- 300% surge in China enquiries since the show aired
- China now equals Japan as WWT’s top-performing 2025 destination
- 40% spike in China group tour sales
- Over 500 agents entered the China Mega FAM competition
- Tailor-made China bookings up 16% since episode one
China, Nepal, and India
The boom in bookings follows the series’ high-octane journey across Asia, showcasing China, Nepal, and India – three of Wendy Wu Tours’ flagship destinations. Leading the charge are best-selling tours such as the 16-day Wonders of China, from £4,140 per person, which includes everything from walking along the Great Wall at sunrise and cruising the Yangtze River to pandas in Chengdu and the Terracotta Warriors of Xian; the immersive 16-day Gems of China, from £4,140 per person, which uncovers the country’s hidden sides, including sacred mountains and ancient water towns; and the 14-day Majestic Yangtze, from £3,540 per person, combining cultural icons like the Forbidden City with a scenic cruise through the breathtaking Three Gorges.
Race Across Asia Virtual Travel Show
Taking place on Wednesday, 11 June at 3pm, the free-to-join Race Across Asia Virtual Travel Show is set to be a must-watch event. With not one, but two sets of Race Across the World winners joining the lineup — Alfie Watts from Series 4, and Tony & Elaine Teasdale from Series 1 — it’s a unique opportunity for fans and travellers alike to connect with the show’s most iconic voices. The show includes expert-led segments on China, India, and Nepal, plus an interactive Q&A session in the live Travel Lounge.
Gary King, Head of Trade Sales at Wendy Wu Tours
Gary King, Head of Trade Sales at Wendy Wu Tours, said: “It’s a powerful moment for the touring sector – interest in Asia is surging and translating directly into bookings. Agents tell us customers are walking in with eyes wide open, asking about the places they’ve seen on screen. With our broad portfolio and specialist expertise, they’re converting that inspiration into real bookings.”
He continued: “Our current special offers are the best we’ve ever run for China and India. The Partner Flies Free and 50% Off Solo Airfare offers mean travellers can embark on the journey of a lifetime with unbeatable value. And with Wendy Wu Tours, it’s not just the bucket-list highlights – we take you far beyond the tourist trail, with everything taken care of from start to finish.”
Alfie Watts, Series 4 winner of Race Across the World
Alfie Watts, Series 4 winner of Race Across the World and guest star of the travel show, said: “Racing across Asia was epic, but let me tell you, racing means you miss a lot! I’m buzzing to join the Race Across Asia show and talk about these incredible places. Travelling with a specialist like Wendy Wu Tours means you get to really experience it all – the culture, the food, the people – without having to navigate tuk-tuk negotiations with three hours of sleep!”
With China firmly back on the map and the buzz from the TV series showing no signs of slowing, Wendy Wu Tours is seizing the moment to remind travellers that you don’t have to race to experience the wonders of Asia. You can travel it all in style, with none of the stress.
For more information or to register for the show, visit www.wendywutours.co.uk.
